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How to Create an Effective Marketing Call to Action

Marketing call to action buttons are crucial to the success of your website, and thus the success of your small business.  A marketing call to action button is a way that you can track potential leads and current customers.  Here are a few…

You Might be Afraid of Social Media Marketing If…

Three Ways to Tell if You're Scared Twitless Social media marketing has become a key term for most small business owners who are trying to   engage consumers. By now it’s fair to say that if you’re living a remotely “normal” life,…

Want More Traffic to Your Website? Use Customer Reviews

All Feedback is Good Feedback A great way to make your website more reliable and trustworthy is to post customer feedback on your page.  Implementing a sidebar on your homepage will allow your readers to see actual review without scrambling…

Smart Marketing Ideas for Summer

The summer is the time of year where you want to stay inside to avoid the heat. This is the perfect time to sit down at your computer and get some solid work done for your small business.  Now contrary to popular belief, the summer months…

Setting Goals for your Small Business Marketing Plan

As our USA Women's Soccer team came in 2nd place to Japan in the World Cup, now is a great time to think about setting goals for your small business.  The team is simple proof that persistence and dedication will always pay off in the end:…

7 Inbound Marketing Key Words

Below is a list of inbound marketing keywords that you, as a small business owner, should become familiar with: Search Engine Optimization (SEO) - This is the process of  writing your website focused on specific keyword phrases that you…